Search Engine Optimization or SEO
Search Engine Optimization or SEO can provide real value to your organization. My name is Ron Skruzny. I hope that you find this site on Search Engine Optimization of value. I will be adding useful information on a regular basis, either directly to this site including multimedia content or as links to other sites. If there is something of interest that you would like covered, please don’t hesitate to contact me.
SEO experts can be labelled as using either black hat or white hat techniques. For those wanting to wear the black hat, this means building artificial links into the site as well as padding out the text with key words that can sometimes make the text seem rather artificial. For those wearing the white hat, content is king. If you have a well developed site then the people will not only come but will also return, often bringing others along as well.
If you are looking for quick wins with SEO then put on your black hat to develop your SEO tactics.
If however, you are looking for something more sustainable, then put on your white hat in order to develop your web site strategy. Content is king. If you give visitors what they are looking for, they will come back for more.
To improve SEO on your web site, you need to know the "5 key areas" to work on. We will cover these in our free 5 part SEO lessons. I will be adding regularly to the site including resources and reviews. I want to make this site of value to all of us. So, if you have something to add through either questions or valuable information, please raise it through the email link or through the forum.
That’s my two bits worth at this stage. I look forward to sharing your ideas and thoughts on the art of Search Engine Optimisation.
~ Ron and the SEO Team
Here are some articles to start with...
Think Young For A Solid Long-term Business Plan
By Katherine
Internet promotion has undergone quite a few changes over the last five years, with many more on their way in the coming years. One good way to develop your long-term online business plan is to keep Read more...
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The Top 10 Seo Strategies
By Scott
Anyone who has tried to educate themselves about search engine strategies, has already discovered that there are literally millions of pages, with as many differing opinions on the subject of SEO Read more...
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Seo - Tips On Making Seo Blog Content Look Good
By Chris Angus
It is highly recommended that you SEO your blog content. It is not recommended however that you make your blog sound stiff and technical for the sake of attracting search engines. When it comes to Read more...
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